February 2, 2012 9:50 am

Kate Upton will make you really want a hamburger

Follow @dcscrap More from Douglas Charles >

For some reason, Hardee’s/Carl’s Jr. has hired Kate Upton to help them sell burgers. She doesn’t strike me as the type to scarf down a Southwest Patty Melt, but who am I to argue?

Oh, they hired her because she’s hot?! Ahhh, I see now.

“Kate’s probably the hottest girl we’ve ever worked with,” declared ad agency 72andSunny’s creative director Justin Hooper. “We love each of the women we’ve worked with, but there’s something about Kate that’s so All-American, so beautiful and very classic.”

In the article, it also points out that Upton said her family “firmly supports her venture in the erotic burger arts.”

The erotic burger arts… I think I’ve had that dream.