Axe

Study: Women are big on smelling things

Axe

Study: Women are big on smelling things

We typically eschew covering studies that weigh a bit heavily towards promoting a product, but a new study by Axe is pretty interesting. The study took a look at over 1000 women's outlooks on several different odors and the findings are interesting and occasionally creepy.

A trip to the Hamptons

Axe

A trip to the Hamptons

NYC endured a record-hot summer this year, and as a hedonistic blogger who allocates the lion’s share of my wages to booze and rent I don’t find myself getting out of the city too often.  So naturally, when the generous people at AXE offered up a trip to the Hamptons to party at the celeb-ridden

Man sues Axe for not getting him laid

Axe

Man sues Axe for not getting him laid

If one were to believe the Axe advertisements perpetually on TV, you might think that as soon as you spray Axe on yourself that you'd be violently gang-raped by a wandering troop of women. One man in India is wishing he had such an experience, so he's suing the company for undisclosed damages.